Watches and Wonders

Watches & Wonders 2026

Join us from 14th April to 20th April as we explore Watches and Wonders in Geneva, Switzerland, revealing some of the new timepieces from the world’s most luxury brands. Discover the latest watches from TUDOR, TAG Heuer, Cartier, IWC and many more.

Shop The Show

Watches and Wonders Geneva returns for seven days of excitement at the heart of watchmaking.
From the Salon to the city center, the event promises a true immersion into the innovation and craftsmanship of leading watch brands.

Live From the Floor

Keep checking back here for more over the coming days, for live updates from the show.

Pilot Chronograph Le Petit Prince

The Pilot’s Watch Chronograph Le Petit Prince blends IWC’s classic pilot design with a blue dial and a tribute to Saint‑Exupéry’s timeless tale.

Discover the Watch

Be Inspired

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Watchmaking Worldwide in the Spotlight

Watches and Wonders will welcome the industry’s foremost names at a major professional gathering in Geneva, Switzerland, filled with exciting horological discoveries. A single event spanning online and offline for a celebration of watchmaking excellence, major launches, brand keynotes, panel discussions hosted by industry experts, exceptional timepieces and other numerous wonders.

Join us from 14th April – 20th April as we update this page daily with new releases, articles and videos from some of the most prestigious brands.

Participating Brands Include

  • Arnold & Son
  • Baume & Mercier
  • Bremont
  • BVLGARI
  • Cartier
  • CHANEL
  • Chopard
  • Czapek
  • Frederique Constant
  • Gerald Charles
  • Grand Seiko
  • H.Moiser & Cie
  • Hublot
  • IWC Schaffhausen
  • Jaeger-LeCoultre
  • NOMOS Glashutte
  • Oris
  • Panerai
  • Parmigiani
  • Patek Philippe
  • Piaget
  • Raymond Weil
  • Rolex
  • TAG Heuer
  • TUDOR
  • ZENITH
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